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Here is how to earn extra income in Ecuador with micro business adjustments.

A web based micro business can bring you security and much more… greater freedom in life… fulfillment… friends in all corners of the world.

One great benefit of being small is that businesses can be adjusted quickly.  New problems can be served and new products offered during changing circumstances before big business can even consider what to do.

Take the Japanese earthquake, tsunami and nuclear plant problems as an example.

When events at the nuclear plants became critical, I saw that our readers had some really great fears.  Because Merri and I had suffered from radiation illness due to Chernobyl, we had experience in dealing with increased exposure.

I worked through the hours and by the next day was able to offer a report that would help readers. From the getgo the report gained excellent rankings at Google. Yesterday it was ranked #2 for the report title.

radiation protection

Because we remain small and focused our books on our lifestyle and what we know well, our reports, newsletters and website are usually leading edge ideas… published ahead of the big publishers. We were writing about international investing way before most publications caught on. We offered our Ecuador report a decade ahead of others and offered immediately a help for this radiation protection service.

One of my greatest privileges is that I am allowed to share so many ideas that help make people’s lives better.  This is fulfilling in many places and economically sound… when one keeps their business small… compact and overheads low.

Merri and I work hard… no doubt about that, yet our efforts never seem like work… because we love what we do and we are free to enjoy working with so many seemingly separate ideas…  that somehow always end up connected.

Everyone should work towards this freedom… earning their way… with like minded people… in great places… where the sun shines.

We want to help. There are numerous ways we can assist you in having an web based micro business.

For your health of course we now offer the Protection from Radiation Report ($4.99).

My report “Funding a Micro Business – How to Raise Financing Abroad” can help you get started. This report is only $9.99. Order here.

We also offer a special five part program. See seven case studies that can help you have a micro business.

Merri and I also personally conduct International Business and Investing  conferences. We have two more of these seminars set up throughout 2011 to share what we are doing with our international investing and internet business. We share how you can use the same steps to create your own online business.  See our 2011 International Made EZ seminar schedule here.

Our next seminar is in June 24 to 26, 2011 but you do not have to wait. If you enroll for the conference now, we will send you the following immediately on MP3.  And of course when you attend in NC, everything will be updated for the June conference.

Complete Seminar ($379)
Intl. Business Made EZ Seminar only ($149)
Intl. Investing Made EZ Seminar only  ($149)
Quantum Wealth Workshop only ($99)

We provide free a 55 lesson course written by Michelle Toole on how to develop a website. The latest lesson in this course is below.  I hope you enjoy and gain from it.  We give special thanks to Michelle for sharing it.

It’s All or Nothing

Michelle Toole

Some things in life are not worth doing unless you do them right. Email marketing is one of those things.  Yup, email marketing, which is often referred to as an email newsletter or e-newsletter, is one of the most neglected or poorly used marketing tools in online business or offline business for that matter.

What’s an e-newsletter? Simple, an email newsletter or e-newsletter is a newsletter that is delivered via email that you can subscribe or opt-in to.  So why should you market via email?

Bottom line, MONEY.  Yup, there is big money in email marketing. The key is to know how to communicate with your subscriber to get that all important sale or conversion.

According to Powermarkgroup.com “Email can be a highly effective marketing communication tool, both from a cost and conversion standpoint and it’s currently the number one method in which people share information. Sixty-five percent of companies are increasing their email budgets for 2011 with a focus on increasing subscriber engagement, improving segmentation and targeting, and integration with social media.”

Wow! If 65% of companies are increasing their email marketing budgets I would say there is definitely money to be made!

So how do you get started?  The first thing you need to do is start building a subscriber list.  What’s a subscriber list?  Simple, it is a collection of names and addresses used by a company to send material to multiple recipients. On the internet, mailing lists include each person’s e-mail address rather than a postal address.

There are a lot of ways to build your subscriber list, but it’s best to get started simply by putting an opt-in box on your website or if you run an offline business place a sign-up sheet in your store.  Building a subscriber list is an ongoing effort and will need to remain a priority as you develop your email newsletter strategy.

What should a ‘successful’ email newsletter contain?  Good question… and one that may not be so easy to answer. Not only does your newsletter need to meet the expectation and need of your prospective consumer it also has to stand out amongst the 10 other newsletters waiting in their inbox.  This makes it a bit more challenging.

How do you stand out amidst the ever-growing number of email marketers vying for potential customer’s attention?  The solution is simple.  Well, simple to explain, but a bit more challenging to implement:

Give them value, or give them nothing at all.

And that value is what is going to build reader loyalty and get you that most wanted response, the conversion.  According to Nielsen Norman Group the most significant finding in their recent research on email newsletters is that “users have emotional reactions to them.” And emotional reactions lead to sales. That says a lot considering users spend on average 51 seconds reading a typical newsletter.

Why do people have an emotional reaction to newsletters? According to The Nielsen Norman Group “newsletters feel personal because they arrive in users’ inboxes, and users have an ongoing relationship with them. Newsletters also have a social aspect, as users often forward them to colleagues and friends.

The positive aspect of this emotional relationship is that newsletters can create much more of a bond between users and a company than a website can. The negative aspect is that newsletter usability problems have a much stronger impact on the customer relationship than website usability problems.”

The potential is enormous, but it also reinforces the importance of building a well thought out email marketing strategy.  The last thing you want to do is to spend months building a strong subscriber list only to send out your first couple of emails and lose half of your subscribers.

Below are some tips or best practices to help you build a solid strategy:

Don’t Think Sales: Of course conversion is always an important part of your strategy but you need to give first to receive.  Trust me, if you send emails that only ‘sell’ your subscribers won’t stick around for long.  Make sure you provide them with the relevant news or information they are looking for.  Just keep in mind that it is a give and take; this thinking will pay off tenfold in the long run.

Unsure about what your readers want?  Simple, ask them. Doing a quick survey is a wonderful way to ensure that you are meeting your subscriber’s expectations which in turn will build reader loyalty and increase that most wanted response.

Think Creativity:  Being creative will keep you fresh and unique as well as help to build that all important subscriber relationship.  And remember to be personal, you have already been invited into their email box so no need to be formal.

Make It Simple:  Make maneuvering through your email easy and simple.  As I stated, on average most people only spend 51 seconds reading the typical newsletter so let your reader clearly know what you want them to do.  Clearly state your call to action.

Know Your Times: You want to send your newsletter when people are most likely around to read it.  To know this you are going to have to experiment.  Test, Test and then Re-Test.   A good rule of thumb is to check out when your competitors send their newsletter, it’s likely they have already done the testing for you.

The All Important Subject Line: The competition is steep in your subscribers Inbox and possibly you may only have one chance to gain their attention and get your email opened.  Yup, it’s in the subject line.  Master the art of the subject line and you will be fast on your way to newsletter marketing success.  Of course you have to follow that with a quality newsletter, but getting them to open it is half the battle.

Obsessing Over Perfection:  Obsessing only leads to stagnation, don’t let yourself be your worst enemy.  Put together a quality e-newsletter that delivers 95% reader driven content and 5% sales and you will be fast on your way to email marketing success.

Bottom line?

An e-newsletter is an excellent marketing tool. Used properly it can propel your e-business or traditional business to the next level.  But, always remember your e-newsletter is much more than an advertisement for your business. It is a bond between you and your readers. Give it the attention it deserves.  Michelle Toole

You can check out Michelle’s web sites at http://healthy-holistic-living.com and http://home-remedies-and-natural-cures.com.  To get more great tips, like the ones above and to see how and what tools she used to create a successful on-line business go to sitesell-sbi.com

Gary

Join us for our first 2011 spring course on how to use Vedic astrology in life and business.

Learn about investing in agriculture and organic farming at our International Investing & Business Conference June 24-26 in West Jefferson, North Carolina.  See details here.

See Smalltown real estate  and agricultural property in Mt Dora  while you attend Blaine Watson’s course.

Only four places left!

Blaine Watson’s April 9-10 course in Mt. Dora Florida is almost full. We have four spaces left so enroll now.

Blaine Watson Vedic Astrology – Investing & Business Beyond Logic Course.  April 9-10, 2011 at the Lakeside Inn, Mt. Dora Florida.

lakeside inn

Lakeside Inn… Mt. Dora.

April 9-10, 2011. $599

Couple $799

Inspired Investing Beyond Logic

In these times of rapid change, experience and education are not always enough to keep pace.

We must have ways to think beyond the norm… outside the box of logic…  so our information processing and decision making can escape the tyranny of reason.

This is why Merri and I use Vedic Astrology as a way to go beyond our immediate imagination and to see life’s potential in different ways.

This is because the future is always ambiguous… even if we think not and even more so as technology puts booster rockets on economic and cultural evolution.   Our lives can take many numbers of paths that lead in different directions… at any time.

This leaves us asking, “What SHOULD we do?”

Astrology is an ancient science that allows us to open windows of information that create a set of out-of-the-box rules that direct us in ways we would never logically reach.

Because this process is fun and without threat… we can see future opportunity in numerous expanded ways.

Where mystery, science and market movements meet.

Those who can answer this intriguing question probably understand the quantum aspects of existence. Quantum mechanics is the part of science that tells us that our world is not anything like we expect or can even imagine. The quantum state is the world where our intention turns energy into matter. At the quantum level everything comes from nothing. The present, future and past are one. Atoms spin up and down at the same time but when observed, choose a direction to spin depending on the universe we are in.

In short our quantum existence is impossible in logic. Yet it is a proven fact.

Quantum science also helps us understand astrology. If our intention can alter the movement of minute particles separated by billions of relative miles, so too can the movement of huge particles that swirl around us impact our lives.

This is why Merri and I have used Vedic astrologers for years. We have found them invaluable when it comes to making decisions about health, wealth and family that we cannot make with logic and knowledge that shows us different perspectives.

Rather than try to explain or defend the science of this, let me just share a few ways that Vedic astrology has helped us.

A example took place when our daughter Elle graduated from University in London with a degree in dramatic arts. Her question to Merri and me was: “Should I go for a career in singing or go on and get a teacher’s certificate in Physical Education?” (She was a superb athlete as well as an aspiring singer.)

We all agreed that becoming a singer was a long shot. Teaching was safe. But we knew that her passion was to shoot for the stars. So how would she feel in later life if she didn’t try?

Merri had our Vedic astrologer check her chart. The astrologer knew nothing about Elle but said that two months before we had asked, she had moved into a three year cycle when her best thing would be the performing arts, entertaining, etc. That was enough to convince me. “Go for it”, we encouraged her.

She did and within a week she was picked as a backup singer with a popular English rock group. Her first gig was before 4,000 fans and she met rock stars she idolized. This led her into a performing arts business where today  she is already earning over six figures a year. No one could have predicted the amazing ride she has taken. None of us saw this coming from the risky choice.

Without that reading, we would have felt more inclined to have her take a “safer” route. What a shame that would have been!

All we saw was that there was good potential at this time, and potential is what quantum science is all about. Every second of our hidden universe is composed of infinite potential. But that potential is hidden from our logic. Vedic astrology can help us figure this potential out.

In another case another daughter had finished university and was successfully employed as a fisheries biologist for the Bureau of Land Management. She wanted to go back to school and become a veterinarian. This meant a long hard four-year slog and sacrifice for all. Should she do it? Her chart suggested that this was perfect for her so she tried. Doors opened like magic. She was one of 23 accepted on her first try from over 300 applicants. Financing appeared in unexpected ways and she breezed through the four years. She is now a successful, joyfully happy vet. This was her perfect place. The astrologer saw this and he was right!

The inability to measure the results of astrology used to bother me enormously until years ago I read an article about Aristotle Onassis. He was asked about his use of astrology. His reply was that to be a millionaire, astrology wasn’t really needed, but to become a billionaire, it was essential!

This struck a chord as I lived in Hong Kong and saw the most successful businessmen there (often billionaires) look beyond logic.

To make billions, one has to take enormous risks. Taking such risks require us to see in ways that go beyond our logic, reason and understanding.  To know what to do next, can be a trial by fire or a delightful turn of events.

Merri and I started using Vedic astrology years ago. I do not use it to make day-to-day business decisions. Most things get worked out with logic and thought. But astrology provides an overlay in my business and life, gives me a sense of when to push, when to pull back, when times are ripe and when they not.

Merri and I review our charts once a year with our friend and advisor, Blaine Watson. Blaine has been studying astrology since age nine and practicing Vedic Astrology for 25 years and professionally for 18 years. He received certification from Benares Hindu University in Varanasi, India and has over 7,000 clients in 41 countries.

Here is Blaine Watson and Vaidya Mishra teaching at our farm.

Multi-currency-courses

Blaine has been amazingly correct, incredibly insightful with my and Merri’s charts.

Sometimes I am astounded with little points that are no big deal. For example, last year he said my chart showed that beginning February 27, I would have such strong opportunities in business that people would give me property. I really did not believe this. On February 25 the owner of www.garyscott.com, a site I had troubles with wrenching this site back …(although it was my site, over the years another group had taken it ), I received a note saying he felt he should give it to me! I accepted and he made the transfer on…you guessed it, February 27.

Other times, what my chart says it is important because it gives me encouragement. For example a number of years back my chart showed problems with government authorities.

Sure enough a two-year tax audit ensued, beginning almost on the day predicted. However I was told even though this trouble run for over two years it would bring me money and this suggestion (although I just couldn’t believe it) was right! I received two refunds (I had been overpaying), the first was over $70,000 and one later for $44,000. This amounted to over $114,000. The refund was nice but more importantly the knowledge during the two year process that the potential for the audit to end well was encouraging.

Another year Merri’s chart showed she was in a long period where people would just give her valuable things including land and houses. That knowledge helped us make the decision to buy our farm here, despite the fact it had not been surveyed. The survey turned up 33 acres more than expected. We received this great gift free! Another year my chart suggested I should reduce my equity load. This matched my logical concerns about an inflated stock market. Thus I was 90% in bonds when the US stock market bombed.

I could go on and on with such stories.

Vedic Astrology helps us in many, many ways. First, its overall readings point out the areas that will bring greatest success. For me it’s writing, publishing and communication (surprise-surprise), plus real estate and liquids and gas. Further my annual updates show which of the areas will work best that year and when to push and when to rest.

So I am especially alert to opportunities in these fields. For example though I generally avoid investing in shares, I bought shares in a Singapore company, Hyflux, which is in the business of purifying water in China. I did my logical due diligence before investing in those shares but it was the liquid aspect that first attracted my attention. I am currently also heavily researching investment opportunities in biodiesel (liquid and gas).

Vedic Astrology gives me very exact investing and business knowledge, but deeper still: confidence, clarity and a calmness that come from knowing that all things are in order even when they do not seem to be. This along with prayer, faith and conviction are guides at times when there is no other way to know.

This has been a very deep and personal experience for me, Merri and our family so I am pleased that I can on occasion convince best friend and Vedic Astrologer, Blaine Watson, to give a course (which includes a personal reading for each person in attendance).

Blaine will teach the fundamentals of Vedic Astrology so that course participants will come away with a sense of familiarity and comfort with the science and be able to follow their own horoscopes at home.

The course includes an overview of the science. Then you will learn a detailed description of the chart, how it is laid out, the significations of the planets, the 12 signs, the 12 houses, the 27 nakshatras or as well as an explanation of the planetary cycles (dashas) and transits (gochar).

You learn how to look at your chart and understand what is influencing you each day. Blaine will also give you your own reading and a computer print out of your horoscope so you can follow it during the course.

Join us and learn how to see beyond logic.

Gary

blaine-watson

Blaine reviewing charts at a course for our readers.

Blaine Watson Course

April 9-10, 2011. $599

Couple $799

Inspired Investing Beyond Logic

The Florida seminars are taught at…

investing-course

Mt. Dora’s Lakeside Inn listed on the
National Historic Register, that has continuously operated as an inn for more than 125 years, the oldest operating inn in Central Florida.

lakeside inn

The Lakeside Inn is located 40 miles Northwest of Orlando
in Mount Dora… our Florida shopping town and known as 
the “New England” of Central Florida.

investing-course

Lakeside Inn reception area.

Blaine Watson Course. Lakeside Inn, Mt. Dora.

April 9-10, 2011. $599

Couple $799