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The way to retire from the rat race… at any age is to enjoy being paid for fulfilling a worthwhile purpose!

Potato tags:

There is more than one way to bake a potato as there are many ways to retire from the rat race.

The easiest way to do this (retire from the rat race) is by having your own business.

In fact for expats in Ecuador a business is about the only way to earn because jobs for expats are very scarce.

Fortunately this option is growing as society and the global economy evolve.

Rapid technological change and shifting social norms mean that cradle to grave careers with large corporations are on the wane.

A USA Today article entitled “New grad, no job? Become an entrepreneur” by Mary Beth Marklein helps us understand why.

Here is an excerpt.   Graduating from college soon and no job in sight? Maybe you can create your own. Opportunities are springing up nationwide for budding entrepreneurs.

The flurry of opportunities reflects the mixed job picture for young adults. Corporations plan to hire 10% more new graduates this year compared with 2011, says a survey last month by the National Association of Colleges and Employers, which tracks job hiring trends for recent graduates.

Even so, employers scaled back on hiring in March, according to the latest Labor Department data, and younger workers were hardest hit. By the end of 2011, just 54% of 18- to-24-year-olds were employed, the lowest rate since the Labor Department began collecting the data in 1948, says a Pew Research Center report released in February.

On average, entrepreneurs are about 43 when they launch their companies, says the Kauffman Foundation, a research group that studies entrepreneurship.

Students are looking at the economic environment and saying, ‘How do I make my own way? How do I follow my passion?'” says Doug Neal, executive director of the University of Michigan’s Center for Entrepreneurship. “Many of the students are very passionate about having an impact on the world.”

Merri, David and I have been entrepreneurs our entire lives and we believe that  turning your passion into profit is a great way to retire from the rat race.  This is why we are updating our online courses on how to earn globally.

Because the world of business is changing at an increased pace our online course Tangled Web – How to Have an Online Business is ongoing.  As new technology comes online, this course evolves.

Here is a sample from that course … part of a new lesson from the Tangled Web written by our webmaster, David Cross.

When and How to Use Video Within Your Online Business

By David Cross

Although I was only 4 years old at the time, I remember it as clearly as if it were yesterday. There we sat – my dad, mum, my sister, Ruth, and me – together as a family on the floor, squeezed as close to the television screen as possible. This was no flat-screen LCD wonder but our very first, 8-inch (20-cm) screen, black and white television set that my dad had rented the week before the event.

1969 Cross Family

We shared a giant leap for mankind from the floor of our front room in England as Neil Armstrong descended the ladder of The Eagle to step foot on the surface of The Moon. July 20, 1969. What seemed fascinating, impossible and inexplicable has now become commonplace! Although I still watch very little television, I recall this moment with great fondness. Here is a family picture taken around that time.

Of course, television doesn’t seem that remarkable today and even space flight has now become something we take for granted, but 5 years ago it is unlikely that you’d have watched a video online. And only 3 years back you probably hadn’t streamed a movie or watched a television program online.

Everyday now it seems that we are bombarded online with video clips of cute cats, video presentations, online live television or streaming movies. If you run an online business it is difficult to know exactly how – and whether – to use video within your business, and if you are just starting-out in business, the thought of having to create online content and get into video production can seem overwhelming.

But there’s a simple rule to help you determine whether and how to use video within your online business.  Essentially, is it even relevant?

I came across a website last weekend that uses video in a really excellent way and that illustrates how to use video in an effective, unobtrusive way that I, as a customer, really gained something.  I bought some vegetable and herb seeds for the first time from Grow Organic. Not only did I find the website easy to use (in my work I see and use many turgid websites that make online shopping a pain) but they use videos in a way that adds to – rather than detracts from – my experience of using their website.

Grow Organic

Take the following example from Grow Organic’s web pages on potatoes and growing potatoes. Many people want to know how to grow their own vegetables but – as with any new topic – getting started and doing it right can seem off-putting. In the case of Grow Organic they’ve included helpful videos on many of their web pages, and in this case the video on growing potatoes guides you step-by-step through the preparation, planting, care and harvesting of potatoes.

I first grew potatoes at 3 years old on my father’s allotment in Northern England. He rented the 150ft x 30ft (50m x 10m) plot of land for sixpence (5 cents) a month from Peggy, a sprightly 88-year old woman with 8 allotments and a ragged old donkey that we often fed carrots and apples to. I started growing my own vegetables again about 5 years back and remembered enough about growing potatoes from my childhood so that we have enjoyed fresh potatoes from our garden ever since.  They taste divine and are nothing like the near-flavorless store-bought potatoes.

Potatoes are not difficult to grow and will grow pretty much anywhere, as my father proved one year by taking an old bucket filled with soil and producing some of the sweetest new potatoes I’ve ever tasted.

Using this as an example of course…if you are just starting-out, anything can seem daunting and as a primer for growing potatoes this video is an excellent introduction.What is more, the video itself could have been produced on any modern phone or camera and edited for free with programs like iMovie. You could add royalty-free music from websites like www.themusicbed.com and you don’t really need the image at the start.

Marketers and businesses talk of “viral” marketing and want to have their ideas passed along. With the advent of YouTube, Facebook and Twitter, the desire to have strong ideas that are shared and talked about has increased. But you can’t fool people into passing things around or “liking” them. The content still has to be something of extreme value that they’d want to pass along. Looking at the number of positive reviews and comments on Grow Organic’s YouTube channel I can tell that they’ve hit the right mark of using video to offer something valuable, useful and relevant.

How to Apply to Your Business

Whatever business you are in, you are an expert in that field and your customers will buy what you offer, either information or products. Following Grow Organic’s example, how could you use video in your business? Here are some ideas:

  • A do-it-yourself store could show how to tile a shower, fix a door lock or unblock a drain
  • A skateboard store could show how to do skateboarding tricks
  • An equipment rental place could demonstrate how to use equipment and how to transform a raggedy grass patch into a pristine lawn
  • An auto accessories store could demonstrate how to change oil, restore paint color and showroom shine or change-out spark plugs
  • An accountant could walk a business through some tax-saving tips and show how these can be applied to a local business
  • A piano teacher could show some simple exercises to improve piano playing

The correct use of video demonstrates your expertise and provides a way for your customers to benefit from that expertise. You don’t need to spend a fortune producing them.  As we’ve seen from today’s example, videos done well can make a big positive difference in the effectiveness of a sales page at a website.

David

You can also earn in Ecuador with agriculture from potatoes to tomatoes to tropical fruits! Learn how on an Agricultural Expedition.

Manabi Ecuador Agri Business Expedition

Here is an update on Jean Marie Butterlin’s Manabi Ecuador agriculture/business expedition.

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The Manabi Ecuador Agri Expendition will be in 4 wheel drive SUVs

This is the second farm outlined in our Agri business series. See the first farm at “Agricultural Tour“.

The Manabi Agri Business Expedition will show many farms… small… large… and some that can be divided.

Here are the first three farms (Jean Marie will be sending more) to be seen:

#1: Big Ecuador farm!  Here is a 1,000 acre farm that covers an entire enclosed valley.  550 acres are farmland.

This farm has water and computerized irrigation. 

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Only part has ever been farmed. The soil is very rich.  Last year 14 acres alone produced 25 tons of papayas per week.

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This property has a beautiful hacienda with a little fruit garden that includes 48 species of tress from cashew trees to coconut, citrus mango, etc….

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Cashew.

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Cashew fruit.

This property can be divided into smaller lots, 60 to 100 acres each.   There is a  private 4.5 mile road that runs through the valley. 

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There are also possibilities in the eco-tourism for the part that is hilly where you can see Howler monkeys, many species of birds.

Ideal for growing balsa wood, cashew trees as examples.  Our agri-engineers are thinking outside the box…cashew tree, especially organic, brings one of the highest incomes per acre of all.   Importers in California pay up to $7,000 per ton for dried, organic cashews.   Not many Ecuador farmers know about growing cashews in Manabi where the climate is close to optimal for some of the species. Cashew trees start producing in the 4th year and are good cash flow producing trees as is balsa wood.   Balsa trees take only 4 to 5 years to reach maturity.

There is a big demand for organic produce and we have met recently with US clients who are eager to buy exotic organic fruits from Ecuador.

This valley has easy access to a very good asphalt road and is only 1hour and 30 minutes from the port of Manta.

#2: 250 acres farm in Manabi with year round water, river and very rainy area. This farm is ideal for papaya and mango, with an off season watermelon crop.

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Papaya.

This farm can also be divided in 3 to 5 lots and has a good road and easy access.

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Hacienda.

#3: 90 acre farm close to Canoa with water.  Ideal for cattle or fruits.  This farm can also be divided.

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Farm house front porch.

There is also good opportunity for Biodiesel crops in the dryer areas with pinon or a species of flaxseed. On the Manabi Agri Expedition we include farms best suited for these types of crops.

manabi-ecuador-farm

The prices for all these properties; range between $800 and $1,500/acre; they are all dividable so no-one needs to take the whole property.         Jean Marie

Learn how this week could be a pivotal week for the global economy and Ecuador.

Learn How to Earn in Ecuador.

Earn with Ecuador agriculture.

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Learn about 4 wheel drive Ecuador agricultural tours.

Earn with Ecuador Exports

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Ecuador exports include Ecuador produce… cocoa… chocolate.. coffee…. blackberries… and much more.

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Learn about Ecuador Export Tours

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Export Ecuador textiles

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art and…

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many other products.

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Learn about Ecuador Export Tours

Learn about 4 wheel drive Manabi Ecuador Agri Expedition.

New grad, no job? Become an entrepreneur